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Blink scores highest for user experience and mobile in 2025 ClearBox report

Blink has once again been named one of the top intranet platforms by ClearBox Consulting in the latest update of the 2025 Intranet and Employee Experience Platforms report.

What we'll cover

Blink receives top marks again from ClearBox

For the third year in a row, Blink has earned a top spot in ClearBox’s annual review of the intranet market. This prestigious report evaluates the leading modern intranet and employee experience solutions, recognizing standout platforms that excel in key areas.

Here’s what ClearBox had to say about Blink:

“Blink is a frontline-focused, mobile-first product that understands its target audience perfectly. The interface is reminiscent of social media tools (in a good way), so it’s instantly familiar and quick to adopt.”

Let’s dive into the report’s findings and see how Blink performed.

About ClearBox

ClearBox Consulting is an independent intranet consultancy that provides unbiased advice to help organizations find the right intranet solution. With a client roster that includes companies like Unilever, PlayStation, GlaxoSmithKline, and Bayer, ClearBox is a trusted name in the industry.

Each year, ClearBox evaluates 20 leading intranet vendors, assessing them across eight key criteria and providing detailed insights and recommendations.

About Blink

Every year, ClearBox compares 20 leading intranet vendors and their products, scoring them on eight criteria. It then releases a report to detail its findings. As part of the report, ClearBox highlights standout intranet vendors, giving them a ClearBox Choice Award. In 2024, Blink was among the award-winners for the second year running.

What does the report assess?

ClearBox evaluates every product against eight criteria. Criteria include user experience and visual appeal, community and engagement, publishing and communications management, and mobile and frontline support.

The organization also seeks customer opinions on the product and customer support from the vendor. It looks at information on pricing and each vendor’s development roadmap too.  

You can take a look at the full report here: The 2025 ClearBox Intranet Report

Where does Blink stand out?

Blink continues to lead the way in two crucial areas:

Mobile and frontline support

Like with the 2024 report, Blink was the only software provider to score maximum points for this criterion.

Blink is designed from the ground up with frontline workers in mind. ClearBox praises Blink’s approach, stating:

“The focus Blink places on the deskless audience is among the best we’ve seen in this report and makes a compelling choice for organizations with a frontline-heavy workforce.”

Unlike other platforms that require additional purchases for full mobile functionality, Blink provides an all-in-one mobile-first solution. Employees can easily access everything they need via a smartphone — without requiring a company email or desktop login. This ensures that frontline workers remain connected, engaged, and informed, no matter where they are.

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User experience and visual appeal

Blink once again earns top marks for its user-friendly interface and social media-inspired design. ClearBox highlights:

“Blink is a mobile-first solution that offers an easy-to-use interface on all device types. There is a good range of practical tools that complement the excellent social and communication features too.”

Blink’s platform is designed to be as intuitive as the consumer apps employees already use. The simple, visually appealing layout ensures quick adoption and ongoing engagement. Features like an interactive company news feed, multimedia content sharing, and Stories create a seamless and engaging user experience.

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Blink’s Total Cost of Ownership (TCO) rating

In this year’s report, ClearBox introduced an indicative “Total Cost of Ownership” (TCO) score, evaluating not just licensing costs but also set-up effort and ongoing administrative needs.

Blink stands out in two key quadrants:

  • Turnkey: A good value, easy-to-manage platform with minimal administrative burden.
  • Optimized: A comprehensive solution with robust out-of-the-box capabilities, requiring little ongoing maintenance.

This recognition confirms that Blink is both a powerful and cost-effective choice for organizations looking to improve employee experience without adding unnecessary complexity.

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Some more highlights from the ClearBox report

Here’s what else ClearBox had to say about Blink:

“Blink offers organizations alternatives to shadow technology like WhatsApp, while also offering an effective desktop experience that helps bring employees together.”
“The user experience across all device types is excellent and works particularly well for the community, social and communication focus of the platform.”
“It offers a good companion to desktop platforms too, meaning desk workers and frontline workers can be served by products that best suit their needs without clashing.”

And here’s what customers interviewed by ClearBox said about their experience with Blink:

“[Blink] really connects the workforce and helps you bring creative content to your frontline.”
“Blink has provided a reliable and dynamic communications platform with a diverse range of useful functionality backed up with outstanding customer support.”
“[Blink] are experts in what they do.”
“Our Blink partners have been fantastic and very supportive.”

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Why choose Blink?

Organizations across all industries or scopes — especially those with frontline employees — continue to turn to Blink as their employee experience platform of choice. Blink balances simplicity with robust functionality, ensuring that both frontline and desk-based employees can stay connected and engaged.

ClearBox sums it up best:

“Organizations of any size that have frontline workers or want to address community needs will find something to like about Blink.”

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