There are lots of ways you can up your internal communications game. You can attend courses and conferences. You can work with a mentor or an internal communications expert.
But don’t overlook the free resources you have at your fingertips. The blogs of professionals, companies, and consultancies working in the field of internal communications (IC) often contain a lot of wisdom.
They feature the latest IC trends along with tried and tested employee communication strategies. You can discover what other companies are doing with their comms. You can also find new ways to engage employees, influence leaders, and keep up-to-date with communication technology.
So how do you unearth this insight? Trawling through the internet to find the best content is tough. So we’ve done the hard work for you. Here, we’ve put together a list of the best internal communications blogs around right now.
Happy reading!
Best internal communications blogs to follow
1. The institute of internal communication
The Institute of Internal Communication has been a go-to for internal communication professionals for over 75 years. The Institute runs training, conferences, and awards. It also issues qualifications.
Its blog is an excellent resource. It covers topics such as visual communication, AI in the workplace, and the importance of developing trust in the workplace.
Some blog posts are only available to IoIC members. But there’s plenty on there to get you started. There’s also a podcast called The Future of Internal Communication, which is available on Apple Podcasts and Spotify.
Must-reads from this blog:
- Engaging and supporting leaders is a vital component in IC
- Getting the measure of your strategy: using data to drive IC’s direction
- ‘I learned the hard way that less is more’
2. Gallagher Communications
Gallagher is an internal communications agency that has worked on 100+ internal communication audits and strategic projects for large and small companies all over the world.
The company believes that real workplace communication isn’t about ticking a checklist. Instead, it’s about engaging workers through strong leadership and incentives. So Gallagher blogs on topics that include leadership, pension communications, rewards and benefits, and workplace culture.
Must-reads from this internal communication blog:
- Three ways communications can elevate recruitment strategies
- Prioritizing your wellbeing as an internal communicator
- Toxic positivity: when good vibes go bad
3. Alive with Ideas
Alive with Ideas is a creative internal communications agency. They provide brands with strategy and engaging internal content.
The Alive with Ideas blog provides lots of creative comms inspiration. It covers topics like storytelling, the benefits of illustration, and tips for unleashing your creativity. There are lots of fun pop culture references and beautiful visuals, too.
If you’re looking for ways to liven up your employee communications and improve employee engagement, this is definitely the place to go.
Must-reads from this internal communication blog:
- Ted Lasso’s Positivity Playbook
- Diving into communication differences
- SNACKABLE SNIPPET: Transforming disagreements into opportunities
4. McCann Synergy
McCann Synergy is an employee communications company focused on improving employee engagement across the entire employee lifecycle. It helps organizations develop a strong employer brand and a positive employee experience. It also offers support with employee engagement and workplace communications.
The McCann Synergy blog is filled with reports, whitepapers, and best practices on useful topics related to engagement and communication. These include crisis communications, employee experience, and behavioral science.
Must-reads from this internal communication blog:
- How to put reward and recognition center-stage
- Breaking the cycle of distrust in the workplace
- 10 best internal communications and employee engagement case studies
5. Redefining Communications
Redefining Communications is another internal communications consultancy. The team runs workshops and offers project support. They support global companies with comms, engagement, and organizational change.
Over on the Redefining Communications blog, you’ll find a ton of IC news and insight. The blog provides lots of great advice on the topic of employee communications, with some posts focused on improving comms in frontline organizations.
Dig a little deeper into their content and you’ll find some great podcasts, along with IC reports that you can download for a fee.
Must-reads from this internal communication blog:
- Is the staff magazine making a comeback?
- Line manager cascades for deskless workers: how to get them right
- The power of influence and persuasion in internal communications
6. All Things IC
Rachel Miller is the ex-journalist and comms professional behind All Things IC. She’s been working in the IC industry for over two decades — and her company offers training and 1-2-1 support for internal communicators.
Over on the All Things IC blog, you’ll find lots of up-to-the-minute resources. There are summaries of newly released workplace communication research reports — and blogs on topics including AI and neurodiversity.
Must-reads from this internal communication blog:
- Understanding and engaging Gen Z employees
- Building a culture of inclusivity: effective internal communication for diversity, equity, and inclusion
- Communication-related words people hate
7. Blue Beyond
Blue Beyond is a consulting firm with expertise in the human side of business. Its impressive client list features many Fortune 500 brands.
With the Blue Beyond blog, the company shares internal communication trends and insights based on real IC experience. It also provides useful resources for both small and large companies. Recurring themes include change management, talent management, and workplace culture.
Must-reads from this internal communication blog:
- How to have courageous conversations in the workplace
- Quiet quitting is a cry for help; here’s what you can do about it
- 7 best practices for reaching non-wired employees
8. Brilliant Ink
Brilliant Ink designs employee experiences that lead to positive business outcomes and high employee engagement.
Its blog spans a vast selection of topics — all related to employee engagement. So articles on employee communications are a regular feature. You will find insights on internal communication data, intranet platforms, and company values.
Must-reads from this internal communication blog:
- 10 employee engagement & internal communications trends
- 5 comms tips to boost employee retention
- 5 essential steps to prepare your organization for AI
9. Comms Rebel
Comms Rebel is a communications consultancy founded by comms professional and confidence coach, Advita Patel. The Comms Rebel blog covers a wide range of topics surrounding workplace communication, with a particular focus on leadership, bias, and inclusion.
As you’d expect from the company name, Comms Rebel approaches workplace communications from a unique angle, highlighting overlooked issues and underrepresented employee groups.
Must-reads from this internal communication blog:
- The 5 secrets of inclusive language
- Empowering women in the workplace through internal communications
- Four things to consider before adopting AI in internal comms
10. Local Wisdom
Local Wisdom is a digital communications company with expertise spanning UX design, content development, and communication strategy.
Its blog offers lots of incredible content related to employee communications. It also looks at the technology, design, and development IC involves.
Must-reads from this blog:
- Encourage Employee-Created Content on Your Internal Social
- Lights, Camera, Confidence! Video Interview Prep 101
- When employees are “too busy” for internal comms
11. Changing the Terms
Mike Klein is a consultant and strategist who helps organizations and communications leaders create sharper, more effective messages. He believes that people can say more by saying less.
Mike’s blog is packed with useful insight for comms professionals. He challenges conventional thinking and looks at internal communications measurement, technology, and strategies.
Must-reads from this internal communication blog:
- Internal communication: What’s the “tipping point” for small and medium-sized businesses?
- “It’s all about the managers.” Really?
- Herd virality? Why focusing on internal influence beats “100% engagement”
12. Inspiring Change
Inspiring Change is an internal comms agency that supports companies with organizational culture and employee engagement. The company’s founder, Scott McInnes, is on a mission to make internal comms clear, memorable, inspiring, and authentic.
Over on the Inspiring Change blog, you’ll find lots of useful articles. There’s advice for comms professionals wanting to connect employees with company values and culture. There are also tips on navigating organizational change.
Must-reads from this internal communication blog:
- Bridging the gap: connecting employees with the organization’s vision
- The role of senior leaders in creating values-led organizations
- Creating psychological safety at work
13. Ragan Communications
Ragan Communications has been training professionals in internal communications, public relations, and social media for over 50 years. So, as you’d expect, the Ragan blog offers some great resources.
There are real-world internal communication case studies, round-ups of IC news, and interviews with IC professionals. You’ll also find lots of workplace communications advice, on topics ranging from manager comms, discussing social issues, and data analysis.
Must-reads from this internal communication blog:
- 6 steps to humanize, personalize, and maximize your employee comms
- ‘Supercommunicators’ author Charles Duhigg on fostering deeper virtual connection
- Lessons from Nike’s layoffs and employee change comms
14. Leader Communicator
One for the leadership team. The brain behind this blog, David Grossman, is a leadership and communication expert and the founder of The Grossman Group. David is passionate about leadership communication and publishes articles on a bi-weekly basis.
Recent topics include empathetic leadership, change management, and building trust with employees.
Must-reads from this internal communication blog:
- Great communicators share these 7 essential characteristics
- Internal communications plan: 7-step strategy and template
- Setting employee expectations as a leader: a how-to guide
15. The IC Citizen
The IC Citizen is penned by Martin Flegg, an IC expert with more than 20 years of industry experience. He specializes in internal comms, employee engagement, and change communication.
Martin has a knack for sharing strong opinions on debatable topics. You may not agree with everything he writes, but you’ll certainly get fresh perspectives.
Must-reads from this internal communication blog:
16. Blink intelligence
Yes, this is us. Blink is a modern intranet software provider.
Our platform is built with frontline workers in mind. Traditionally, deskless employees have been left out of the company conversation. But we’re changing that with a user-friendly, mobile-first employee app.
Our blog reflects our passion for frontline communication. There’s in-depth guidance and actionable strategies you can use to improve workplace communication, employee engagement, and employee retention across your frontline and desk-based teams.
You can also read the latest internal communications news on The Shift, Blink’s bi-monthly newsletter — or get the lowdown on frontline communication tech by watching our live and on demand webinars.
Must-reads from our internal communication blog:
- 6 ways to create an intranet your frontline workforce will love
- Doomscrolling detox: How to uplift your people through internal communications
- 12 metrics and KPIs for effective internal communication
Using internal communication blogs to improve comms at your organization
The way we collaborate and communicate is changing. So staying up-to-date with employee communication insights is a great way to boost the effectiveness of your comms.
Start by making the most of the IC information available online. The internal communication blogs on this list provide fresh ideas, practical strategies, and creative inspiration. They offer guidance on IC tech and communication trends.
So add these articles to your reading list. You’ll find new ways to share messages, engage employees, and improve the employee experience.
Want to delve deeper? For in-depth resources on frontline employee experience and engagement, take a look at Blink’s whitepapers and reports.
